Sell · affiliate & store

Selar Affiliate in Nigeria: The Decision Sheet

How Selar affiliate actually pays: commission ranges, the six-month cookie, the ₦3,000 network fee and naira bank payouts — plus the maths for choosing what to promote.

4 min read Lowkey Paid
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The short version

  • Selar pays affiliates **10–50%** depending on the product, keeps the cookie alive for **6 months**, and settles to a Nigerian bank account in naira — usually within a day or two.
  • Network access costs about **₦3,000 a year**; being added directly by a merchant as their affiliate costs nothing. The network fee buys discovery, not permission.
  • Choose products on **commission × conversion × price**, not on the headline percentage. A 50% offer that never converts pays worse than a 30% offer that closes.

Selar is the most important affiliate platform in Nigeria that most Nigerian affiliate guides treat as an afterthought. The reason is boring and decisive: it pays in naira, into a Nigerian bank account, fast.

That single fact beats a higher commission on a foreign network whose payout you cannot withdraw. Everything below is built on it.

The terms, as verified

ItemDetail
Commission10–50% in practice; the Affiliate Network requires 30% minimum for most products, 20% for products ₦50,000 and above
CookieUp to 6 months from the first click
PayoutNaira bank transfer, typically 24–48 hours after the sale clears
Network accessAbout ₦3,000 a year
Direct merchant invitesFree — a seller can add you to their product without the network fee
ProductsMostly digital: courses, ebooks, templates, memberships, services

Two implications that are easy to miss.

The six-month cookie is the whole game. Software affiliate programmes typically run 30 to 90 days. A six-month cookie means someone who reads your page in November and buys in April still pays you. That changes the maths on content that ranks slowly — which is most content.

The ₦3,000 network fee is not a barrier. It buys you the marketplace, not the right to be an affiliate. If you already have a relationship with a creator, ask them to add you directly and save the money.

The only maths that matters

Beginners chase the biggest percentage. The number that pays you is expected value per 1,000 clicks:

Clicks × conversion rate × commission per sale = income

Run three products through it. All figures are illustrative, but the shape is the point:

ProductPriceCommissionPer saleConversionIncome per 1,000 clicks
Cheap ebook₦3,00050% (₦1,500)₦1,5001.5%₦22,500
Mid course₦20,00040% (₦8,000)₦8,0000.6%₦48,000
Premium course₦85,00030% (₦25,500)₦25,5000.15%₦38,250

The 50% product is the worst earner per click. The 40% product wins because a ₦20,000 course at 0.6% conversion is a realistic ask for warm traffic, while a ₦3,000 ebook attracts browsers who never intended to buy anything.

A high commission on a hard sale is worth less than a modest commission on an easy one. Write that on your wall.

How to pick a product

Four questions, in this order:

  1. Have you used it? Not “do you like the sales page”. Bought it, read it, applied it. If you have not, your audience will find out at the refund wave.
  2. Does it solve the problem your content already addresses? A YouTube course promoted to an audience reading about AI video will not convert, no matter the commission.
  3. What is the refund rate? You cannot see it directly — ask the seller, and watch for evasion. High-refund products burn your audience and can claw back commissions.
  4. What is the price against the commission floor? Under ₦50,000, network products must offer at least 30%. If you are being offered 15%, it is a private arrangement, so negotiate or walk.

What to write on the page

Three sentences, and they are not optional:

  • A disclosure above the first affiliate link. Nigerian audiences are correctly suspicious of “reviews” that are really ads, and ARCON’s advertising rules on identifiable marketing are not decorative.
  • No income claims. “I made ₦200,000 with this course” needs to be something you actually did, in a period you state, with the workarounds you used. Otherwise it is not marketing, it is bait.
  • What it does not do. The fastest way to earn a course seller’s gratitude — and their affiliate tier — is to tell your readers who the product is not for. Refund-averse buyers become repeat buyers.

The part nobody says out loud

Promoting other people’s courses is a good first income and a bad final one. You are renting someone else’s product, and the seller can change commission, pricing or the affiliate terms at any time.

Use it for what it is: a way to earn while building the audience and the writing habit you need for your own product. The natural progression is affiliate income first, your own offer second, recurring membership third — which is exactly the funnel this site runs on, and exactly why the AI Course Promotion course exists.

If you are also selling your own product on Selar, list it on the network at 50–60% and tell your buyers they can earn from it. That is how a small store buys other people’s audiences without a marketing budget.

Sources

Questions we get asked

How much does Selar affiliate pay?

Commission is set per product by the seller, and in practice runs from about 10% to 50%. Selar’s Affiliate Network rules require a minimum of 30% for most listed products, with 20% allowed for products priced at ₦50,000 and above.

How long does the Selar affiliate cookie last?

Up to six months from the first click. That is unusually generous — most international networks use 30 to 90 days — and it is the strongest argument for promoting digital products over software.

When do I get paid?

Commissions settle to your Nigerian bank account in naira, typically within 24 to 48 hours of the sale clearing. No dollar card, no minimum withdrawal in a foreign currency, no partner-held Stripe account.

Do I need to pay to become a Selar affiliate?

You can be added directly to a merchant’s product as an affiliate for free. Access to the wider Affiliate Network — the marketplace of products you can browse and join — costs about ₦3,000 a year.

Can I promote my own Selar products as an affiliate?

No, and you would not want to: self-referral is not a commission you can earn, it is just your own sale with extra steps. You can, however, invite other affiliates to your products at 50–60%.

Course prices on this site are ₦ 5,000-class and processed by Selar. Nothing here is financial advice, and no page on this site promises an income.